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- 18th June 2007
BBC Radio 4 Food Programme
The BBC Radio 4 Food Programme On Shetland is now available online. Listen to the programme now.
- 18th June 2007
Johnsmas Foy
Taste Shetland are supplying Master Chef George McIvor with Island Lamb for the cookery demonstrations which are part of the Flavour of Shetland event. The event is part of the annual Johnsmas Foy.
- 17th May 2007
BBC Radio 4 To Feature Seaweed Lamb and Vivda
BBC Radio 4 are due to visit the Islands soon for an upcoming programme on Shetland food and drink. Taste Shetland's Seaweed Lamb and the historical 'Vivda' product are due to be featured. We will keep you informed of the transmission date.
- 14th May 2007
Taste Shetland At Cannes
As part of a Norse Viking promotional theme, Taste Shetland are sending Island Lamb to the Cannes Film Festival which is held from 16th-27th May. A range of Shetland products will be enjoyed by leading figures in the film industry. More about the Festival.
- 26th February 2007
SALSA Launch
The SALSA (Safe and Local Supplier Assurance) scheme was launched at the London IFE on 19th March. The new approval scheme is designed to help local and regional food and drink producers supply their products to national and regional buyers. The scheme is endorsed by DEFRA and the Food Standards Agency and is widely supported by many of the UK’s leading food buyers from the retail and foodservice sectors. Taste Shetland is one of the first companies to be part of the Scheme. Karl Simpson was interviewed on BBC Radio 4's 'Farming Today' programme on Saturday 17th March as part of the launch.
For more information see http://www.salsafood.co.uk/.
- 23rd January 2007
Daily Telegraph To Feature Taste Shetland
Look out for a feature in The Daily Telegraph food supplement in February which features Taste Shetland lamb stockist Jack O'Shea Butchers. Stay in touch for the exact date.
- 21st November 2006
Wooly Trio In Market Push
We are delighted to hear of the launch of a new Shetland wool brand by local merchants Jamieson & Smith. Read the full story at Shetland Today.
- 25th September 2006
BUY ONLINE
You can now buy our Shetland Lamb online at www.shetlandfood.com.
- 18th September 2006
Scottish Parliament
Shetland Seaweed Lamb was on the menu at a special Gourmet Tasting session at the Scottish Parliament on Wednesday 13th September. The idea behind Gourmet Lamb Tasting is to illustrate the variety of tastes and textures found in lamb and ultimately to educate consumers to differentiate by quality. The event is one of the highlights of the Festival of Scotch Lamb being celebrated via Quality Meat Scotland during September.
- 27th July 2006
Country Living
Taste Shetland Lamb will be featured in Country Living Magazine's 'Word of Mouth' column. Clarissa Hyman is writing on the upcoming online sales launch of Hill and Seaweed Lamb via ShetlandFood.com. The article will be in the October issue.
- 22nd June 2006
Mutton Renaissance
As part of the Mutton Renaissance movement Taste Shetland have extended their brand range to include ‘Island Mutton’.
Lerwick butchers J. S. Smith and Globe Butchers are the first destinations in Shetland where members of the public can buy fresh mutton under this new initiative while the local Queens Hotel are introducing the dish this weekend to serve to a visiting delegation from the Soil Association.
Marketing Manger of Taste Shetland is Karl Simpson: “I think the fact that there is interest in mutton once more is great news for both farmers and the general public. I wholly support the mutton renaissance movement and would certainly like to develop mutton as a niche market meat in Shetland and possibly beyond. Fortunately, there is a recognition that Shetland mutton is particularly tasty so we are in a good position to satisfy the demand. Through trends in meat consumption, mutton has almost been overlooked by a generation. I would encourage any curious members of the public to step in to their local butcher or restaurant and give mutton a try – they will be very pleasantly surprised.”
- 8th May 2006
The Finest Lamb
In a special report, The Guardian's latest Travel Magazine lists the 10 'best of British' holidays. The Shetland Islands are placed at number 2. According to Bob Macbeth of Travel GBI "the absolutely in place at the moment is Shetland. Its got the freshest air in Britain, bags of Viking history and great abbeys. The people are friendly, you get back to nature and it has the finest lamb you have ever tasted."
http://travel.guardian.co.uk/news/story/0,,1767997,00.html
- 4th May 2006
Shetland Day in Plymouth
Taste Shetland Island Lamb will be served during a special 'Shetland Day' hosted by the Royal Western Yacht Club in Plymouth to mark the start of the Round Britain & Ireland Yacht Race. The race, held every four years, kicks off on 11th June. Started by the Royal Western in 1966, it is one of the international classics of short-handed sailing, and over the years has attracted the great names of sailing.
- 21 April 2006
Online sales to launch in August!
Taste Shetland’s unique range of lamb products will soon be available to buy online. In August 2006 you will be able to purchase our exclusive Hill and Seaweed Lambs in handy, consumer-ready packages. The lambs will come complete with provenance as well as preparation and cooking instructions.
To enhance your Shetland shopping experience, our exclusive products will be sold in partnership with Shetlandfood.com
Contact us to subscribe to our newsletter and keep informed of our exciting developments.
- 14 April 2006
Taste Shetland in Excellence Awards Final
The Taste Shetland Island, Hill & Seaweed Lamb brands have reached the final of the 2006 Scottish Food & Drink Excellence Awards. Widely regarded as the 'Oscars' of the food industry, the prestigious awards are organised and sponsored jointly by the Royal Highland and Agricultural Society of Scotland and Scottish Food & Drink at Scottish Enterprise. The winners will be announced at a gala dinner in the The Hub, Edinburgh, on 11th May. Click here for details of the awards
- 23 March 2006
Country Living Fair
Shetland Island Lamb went down a storm at the Country Living Fair in Glasgow this week. Sue Lawrence gave visitors to the fair a demonstration of her renown cookery talents using Shetland Island Lamb leg steaks. Sue said: “visitors to the fair loved the lamb and the specific information on its origin which is so important these days”. The lamb Sue received came from the infamous St Ninian's Isle, home to Europe's largest Tombolo and the site where the St Ninians’s Isle treasure was discovered back in 1958 in the island’s tiny Celtic chapel. The treasure is believed to date from around 800AD.
- 16 February 2006
Silver Medal for Seaweed Lamb
Taste Shetland Seaweed Lamb has just been announced as the Silver Medal winner in the Daily Telegraph ‘Taste of Britain’ awards. Seaweed Lamb won the award in the ‘Best Seasonal Product’ category.
There will be an exclusive 16-page supplement on the Gold, Silver & Bronze award winners and ‘the best of the rest’ in the Saturday March 4th edition of the Daily Telegraph.
The Daily Telegraph’s Head of Lifestyle, Iain Adams said: “The judges were overwhelmed by the quality of the samples and it made for a very difficult decision process. We have without a doubt discovered a wealth of amazing foodstuffs that truly represent a 'Taste of Britain'.”
Taste Shetland Marketing Manager Karl Simpson said: “our Seaweed Lamb came ahead of over 200 entrants so I am very pleased to have received this accolade. I am also particularly pleased for our member producers who work so hard to provide our unique products”.
The awards will be presented at a special ceremony at the House of Lords in London on 7th April.
- 03 February 2006
Sue Lawrence Book
A new book publication by popular food writer Sue Lawrence will feature an entire chapter on Shetland Lamb. The book is entitled ‘A Cook’s Tour of Scotland’ and will be launched at the Edinburgh Book Festival in August 2006.
- 03 February 2006
Country Living Fair
Sue Lawrence will use Shetland Lamb in her cooking demonstrations at the Country Living Fair in Glasgow (23-26 March 2006). Sue has promised to don her ‘Taste Shetland’ apron and circulate our promotional material to the audience!
- 03 February 2006
Taste of Britain Awards
Shetland Hill Lamb has made it to the final of the prestigious Daily Telegraph ‘Taste of Britain’ awards. The winners will be announced in March 2006.
- 03 February 2006
Highlands & Islands Food Forum
Shetland Island lamb will be on the menu at the Highlands & Islands Food Forum held at the Storehouse in Evanton on February 21st.
- 03 February 2006
National Farmers Union
Shetland Island Lamb will be on the menu at the NFU Annual General Meeting at the St Andrew’s Bay Hotel on Friday 3rd March. The catering for the event is being provided under the theme ‘a taste of the Northern Isles’.
- 05 October 2005
Shetland Seaweed Lamb in Anuga
Seaweed Lamb from Shetland is being pitted against 4 other breeds at the prestigious ANUGA food and beverage trade fair which runs in Koln, Germany from 08th to the 10th October. Laurent Vernet is faciltitating the tasting session at the Quality Meat Scotland stand.
- 05 October 2005
BBC Good Food Feature
Shetland lamb is featured in this months BBC Good Food Magazine - out now!
- 09 September 2005
Grassroots
A special feature on the launch of the Taste Shetland brand can be heard on the popular BBC Radio Scotland programme ‘Grassroots’. The programme, on 92-95FM and 810 MW and hosted by Nancy Nicolson, will run at 06:30am on Saturday 10th September and will be repeated on Sunday 11th September at 17:30.
- 09 September 2005
Masterchefs
The Taste Shetland range of lamb products will be featured in the next issue of ‘Masterchefs’ magazine. Stay tuned for the publication date.
- 09 September 2005
The Scottish Food Guide
Taste Shetland is now a recommended supplier of meat on the acclaimed Scottish Food Guide published by Wendy Barrie. Wendy, long respected for her uncompromising crusade for good wholesome food praises ‘deliciously unique island lamb’
- 09 September 2005
Friends of Shetland Lamb
Celebrity food writer and author Sue Lawrence and award-winning Chef David Young recently added their weight to Shetland lamb. Sue Lawrence said “for me Shetland lamb has always been a rare treat, with its distinctive flavour, enhanced by that very special diet.”
David Young, proprietor of the award-winning AA 3 rosettes Cross restaurant at Kingussie said “we began using Shetland lamb last year after being introduced to the product by our butcher, Jonathan Honeyman of the Aberfoyle Butcher. We have been impressed by the consistency of quality, texture and tenderness, and above all the unique flavour of the lamb raised by the sea. Customer feedback has been extremely positive and many diners have told us that it has been the best lamb they have ever tasted”.
- 02 September 2005
Taste Shetland in London
The Taste Shetland brand will be represented at the London Speciality & Fine Food Fair at Olympia from Sunday 4th to Tuesday 6th September.
Taste Shetland will be on stand number 428 at the Scottish Pavilion. Visitors to the stand will be able to see a display of chilled product and taste the unique flavour of Island, Hill and Seaweed lamb.
- 01 September 2005
Brand Launch
The new brand for Shetland lamb – Taste Shetland – has been successfully unveiled and is now aiming to take the range of products from the islands to a worldwide audience. At a week-long series of events in Shetland, the new initiative was welcomed and endorsed by butchers, hoteliers, restaurateurs, farmers and the general public.
Speaking at the launch dinner, Food writer Sue Lawrence said:
“My butcher, Crombies of Edinburgh, has Shetland lamb every year in the autumn. For me, Shetland lamb has always been a rare treat, with its distinctive flavour, enhanced by that very special diet. So, I was extremely delighted to be invited to celebrate the launch of Taste Shetland and the very distinct varieties of Island, Hill and Seaweed lamb.
In my opinion, Shetland lamb encompasses all that is important. It’s naturally lean, healthy, is a quality product and, of course, the flavour is outstanding. It is delicate and slightly sweet from grazing on heather grassland rich with wild flowers and herbs. The launch of Taste Shetland couldn’t have come at a better time as more and more consumers are becoming very aware of what they eat, where it comes from, and how it has been produced. It is important that the Taste Shetland brands achieve the recognition they deserve - not only by becoming the highly coveted product sought out by all the best restaurants and chefs – but also the recognised name sought after in every butcher shop in the country.”
- 20 August 2005
Launch week!
The new Taste Shetland brand will be launched during a series of special events in Shetland from 21st to 26th August 2005.
- 20 August 2005
Scotland on Sunday: ‘Science of the Lamb’
Check out Sue Lawrence’s 'Science of the Lamb' article in the ‘Scotland on Sunday’.
- 20 August 2005
Master Butchery
Master Butcher Jonathan Honeyman of Aberfoyle Butchers will deliver a master class in butchery techniques at the North Atlantic Fisheries College on Wednesday 24th August. The event will commence at 14:00 and admission is free of charge.
- 20 August 2005
Shetland Lamb served up in Government
Shetland Lamb will be on the menus at the Houses of Parliament and the Scottish Parliament on Wednesday 24th August.
- 20 August 2005
Cookery demonstration with Sue Lawrence
As part of Taste Shetland's brand launch week, Scotland on Sunday food writer Sue Lawrence will be giving a cookery demonstration at the North Atlantic Fisheries College at 7pm on Thursday 25th August. Tickets cost £5 and are available from Ninian and the Taste Shetland office at the Shetland Rural Centre.
- 20 August 2005
Taste test with Laurent Vernet
Following Sue Lawrence's cookery demonstration, Quality Meat Scotland's Laurent Vernet will conduct a taste test comparing Shetland lamb alongside meat from other varieties.
- 20 August 2005
Slow Food
Shetland lamb will be the focus of the main dinner at the inaugural Slow Food (UK) conference in Skye in August
Speciality & Fine Food Fair
Taste Shetland will be at the Speciality & Fine Food Fair at London's Olympia from 4-6 September. Be sure to come along and sample some Shetland lamb!
- 20 August 2005
Good Food
Shetland lamb will be featured in the October and November issues of the BBC Good Food Magazine.
- 20 August 2005
New Book
Sue Lawrence's next book (as yet untitled) will feature an entire chapter devoted to Shetland lamb. Sue has already written two other Scottish books to rave reviews: 'Scots Cooking' and 'Scottish Kitchen'. The new book is due out in August 2006.
- 20 August 2005
Cook of the year
The Quality Meat Scotland publication 'Discover a Healthy Choice 2' contains Marlene Hunter's lamb burger recipe which won her the national primary school cook of the year award - naturally the burger was made with Shetland lamb!
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